Business done virtually amidst a global pandemic, better-informed customers, the rise of procurement and vendor management practices, changing organizational structures & landscapes - these things (and many others) are contributing to the commoditization of sales.
With customers looking to cut costs now more than ever, it begs the question:
Is your team positioned to fight commoditization and sell the value associated with your products or services? Are they prepared to do it virtually?
For value-leaders, if the answer to the question is "no", trouble lies ahead.
If you are looking to accelerate sales performance in 2022 and beyond, consider IMPAX your resource. Through partnership, expertise, and a robust offering of remote training solutions, we support customers looking to adopt an online or virtual value-based, consultative approach to sales and customer management.
Working together, we help customers effectively position their value - enabling growth, differentiation, and a higher level of partnership with their own customers.
Ready to explore how, together, we can accelerate your team's performance?
Contact us today