Brittany Shonka

Upcoming LinkedIn Webinar

IMPAX will be hosting an upcoming webinar for B2B sales professionals looking to improve their use of LinkedIn to drive the sales process. We'd love for you to join us!

For additional information on the webinar's content, date & time, and registration information,...

Mark Shonka


Earlier this week I had a relationship review with a client who is new to the IMPAX Process as of January, 2016. I delivered a presentation reviewing the relationship and we spent most of our time in a very interactive and action-oriented roundtable discussion.

I heard something so...

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Tip of the Month

Mark Shonka

October 2016 Tip: V.O.C.C. 2

In our last Tip of the Month, we introduced the term V.O.C.C., or “Voice of the Customer’s Customer”, to highlight another way of looking at research. The idea is that, as we do our research, we can gain valuable insights by talking to the customers of the companies we are researching. As...

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The State of B2B Sales Report

Study: The State of B2B Sales
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Downloadable Resources

Can We Say RIP to the RFP?

5 Strategies to Escape Procurement's Vendor Trap

Selling Power's Top 20 Sales Training Companies Award

Beyond Selling Value - Business Book Review

Beyond Selling Value - Preface